Preparation
The first thing you need to do is prepare and do your homework. The more planning that you can do, the better. If you are well prepared, you’ll go into the negotiation process feeling much more comfortable and full of confidence.
Research similar properties in the area
Look up asking prices and sold prices of similar properties in the area (in terms of type and size) as the one you're hoping to buy.
This will help you to better understand the local market and reassure you that the price that you’re willing to pay is right for the area you are buying in.
Have your finances and documentation ready
If you’re buying with a mortgage you should speak to your mortgage adviser or lender to get an agreement in principle. Ideally, before you start your search, you should also make sure that you have enough money for a full deposit. This shows the estate agent that you have the money in place and you will be looked upon favourably by the sellers.
Estate agents are legally required to carry out due diligence checks to prevent money laundering. This will include taking some personal details from you, checking your ID (e.g. passport or driving licence) and they may also ask for proof of funds. So, make sure you’re prepared for this and don’t be surprised when they ask for your ID when you submit an offer.
How much should I offer on a house?
Now you know the financial backing you have, it’s worth thinking about your bidding strategy. Always keep in mind that you shouldn’t offer more than what the property is worth (following your research) or more than you can afford. There are essentially two ways of thinking:
- Make your first offer your best offer: show you’re a serious buyer and try to avoid getting into a drawn-out negotiation process.
- Start with a lower offer: try and bag a bargain whilst giving yourself some wriggle room to negotiate if your offer is rejected.
How to make an offer on a house
You can put in an offer by calling (or going into) the estate agent’s office. It is wise to put your offer in writing following any conversation to ensure it is accurately recorded. The estate agent will then ask you about where the money is going to come from and how quickly you can go ahead with the purchase.
It’s the estate agent's job to inform the seller of your offer. By law, they must pass every offer they receive to the seller and will then notify you whether your offer has been accepted.
If your first offer is accepted, congratulations — break out the champagne. But if it’s a no, it’s either time to go back to the drawing board or enter negotiations.
Before making a second offer, it's worth finding out if any other offers were put forward and if they're higher than your current bid. This will help you figure out how much to increase your offer by. Don't forget the limit you previously set yourself, you need to seriously consider whether it’s worth offering more money and take into account any extra fees you may need to pay, such as stamp duty.
Hopefully, at the end of the negotiation, you will have an offer accepted at a price that suits both you and the seller.
After your offer on a house is accepted
Having an offer accepted is a definite champagne moment but you must remember that the deal is not legally binding until the contracts have been exchanged.
This means there is still a risk that another person could gazump you by putting in a higher offer which the seller accepts or the seller could pull out of the deal. To reduce the risk of gazumping you can ask the sellers to stop marketing their property. If they remove it from the portals this limits the number of people that can find the property and make an offer.
Set a realistic target date for exchange and keep in contact with the estate agent to see how things are progressing.


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